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Top Irrigation Franchise Market Trends in 2024

February 21, 2024
Water Audits: Making Income for You & Savings for Your Clients

As you explore opportunities to grow and make an impact in the dynamic water management industry, staying informed about the latest trends is essential. For potential investors eyeing entry into the market, understanding these irrigation franchise market trends is key to positioning yourself to open a booming business.

The market is undergoing swift changes as technological progress and sustainability measures redefine the terrain. Partnering with a brand like Conserva Irrigation could offer distinct advantages due to our commitment to staying ahead in the industry. Here are the top irrigation franchise market trends for 2024:

1. The Rise of Smart Irrigation

Smart irrigation technology has become increasingly prevalent in recent years. As per Allied Market Research, the global smart irrigation market size was valued at $1.44B in 2020 and is projected to reach $5.57B by 2030. These systems use real-time weather data, soil sensors, and advanced algorithms to provide optimal watering schedules, conserving water while ensuring healthy plant growth.

The Impact of Smart Irrigation Systems

Conserva Irrigation Brings Technology To Your Yard To Reduce Wasted Water

Here's an overview of the key benefits these systems bring to our environment:

  • Water Conservation: Research indicates that innovative irrigation systems can decrease water usage by as much as 50%. As global water scarcity looms, implementing these systems can play a pivotal role in preserving this essential resource.
  • Energy Savings: Smart irrigation systems enhance energy efficiency by minimizing the volume of water that needs processing and delivery to your customers’ properties. This trims utility expenses and lessens the environmental toll of energy use.
  • Enhanced Plant Health: Overwatering or underwatering can damage plants and jeopardize the vitality of your landscape. Smart irrigation systems deliver the ideal amount of water at the appropriate time, fostering healthier growth and reducing plant mortality.
  • Financial Benefits: Although the upfront cost of a smart irrigation system may be substantial, the long-term economic benefits are noteworthy. Decreased water and energy bills and potential rebates make these systems a fiscally prudent choice over time.
  • Commitment to the Environment: By saving water and endorsing sustainable practices, our franchisees take a proactive stance in environmental protection. Installing a smart irrigation system reflects our dedication to responsible and environmentally friendly landscaping.

2. Renewables-based Irrigation

Renewables-based irrigation is another growing trend. This includes solar-powered irrigation systems, which use renewable energy sources to power irrigation equipment. It's an eco-friendly solution that aligns with the increasing consumer demand for sustainable practices.

Given these trends, Conserva Irrigation is keenly focused on integrating renewable energy into our irrigation solutions, aligning with the global shift toward sustainable practices in the industry. Our commitment to eco-friendly solutions positions us as a forward-thinking player in the market, ready to deliver innovative and sustainable irrigation services to our clients.

3. Remote Monitoring

Remote monitoring is transforming the management of irrigation systems. With this technology, you can monitor and control irrigation systems from anywhere. This enhances convenience and enables timely adjustments, improving water efficiency and reducing waste.

Remote monitoring stands as a game-changer in the irrigation industry. It provides real-time data, enhances control, and promotes efficient water usage, making it a vital tool in modern irrigation management. As the field continues to evolve, we anticipate further advancements in this technology, which will undoubtedly revolutionize the management of irrigation systems.

4. Precision Irrigation

Precision irrigation is indeed a turning point in the industry. By leveraging advanced sensors, these systems can accurately determine the moisture levels in the soil and the requirements of specific plants. Then, using sophisticated analytics, they can distribute the exact amount of water needed at the perfect time.

This conserves water and also enhances crop health and yield. As a prospective Conserva Irrigation franchise owner, you'll offer cutting-edge solutions that could prove highly advantageous. It can help you stand out in a competitive market and cater to the growing demand for sustainable and efficient irrigation methods.

The future of the irrigation franchise market is bright, with numerous opportunities for growth and innovation. As a potential Conserva Irrigation franchisee, understanding these trends can help you make an informed decision and set the stage for success in this thriving field.

If you’re ready to learn more about top irrigation franchise market trendsContact Conserva Irrigation today! We’ll teach you everything you need to know about the industry and our opportunities. 

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This website and the franchise sales information on this site do not represent an offer to sell a franchise. The offer of a franchise can only be made through the delivery of a franchise disclosure document. Certain states require that Empower Brands affiliates who are offering franchises register their franchise disclosure documents in those states. Empower Brands and its affiliates who are offering franchises are not directing the communications on this website to the residents of any of those states. Moreover, Empower Brands affiliates will not offer or sell franchises in those states until they have registered the franchise (or obtained an applicable exemption from registration). In addition, Empower Brands affiliates will not sell franchises in any states or provinces until they have delivered a franchise disclosure document to the prospective franchisee in accordance with applicable law.
*See current FDD for full details on Item 7 and Item 19 single territory.

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Holden Andrews

Marketing Specialist

Started working at Empower Brands in July 2022, and core priorities include:

  • Provide franchisees with day-to-day support in both the online and offline space.
  • Facilitate creative team tasks for custom design work.
  • Assist franchisees in setting up social media and pay-per-lead platforms.
  • Manage national social media platforms, as well as schedule regular local social media postings.

What do you like most about working at Empower Brands?

I really enjoy the people I work with and the opportunity to help franchisees succeed.

When I’m not working, my favorite thing to do outdoors is…

I enjoy taking my dog on walks and pick-up soccer.


Steve Nguyen

Creative Director

Started working at Empower Brands in February 2009. Core priorities:

  • Oversee the creative development to ensure that the conceptual and visual work is of the highest possible quality.
  • Build, lead, and produce innovative concepts that transform into compelling print and digital visuals while maintaining brand standard and vision
  • Brainstorm with the creative team, maintaining strategic and creative thinking to develop new and creative initiatives.

What do you like most about working at Empower Brands?

I love being able to work with a great team over multiple brands to brainstorm and identify new projects and opportunities.

When I’m not working…

I have a multitude of hobbies that keep me outside. I’m a huge car enthusiast, an avid triathlete, and I love learning new things to keep my mind and body active.


Annena Ellis

Digital Marketing Manager

Started working at Empower Brands in April 2018, and core priorities include:

  • Provide franchisees with day-to-day proactive guidance and support in the digital space.
  • Manage consumer corporate social media efforts.
  • Assist franchisees in setting up and developing a well-rounded and active online presence.

What do you like most about working at Empower Brands?

The digital space is constantly growing and evolving, so I love being able to help our franchisees understand the digital landscape and evolve their businesses’ along with it.

When I’m not working, my favorite thing to do outdoors is…

go stand-up paddleboarding at the Chesapeake Bay with my dog, Umphrey.


Jane Campbell

Director of Marketing

Started working at Empower Brands in January 2009, and core priorities include:

  • Spearheads and implements the company’s overall marketing strategies.
  • Analyzes and assesses new online marketing opportunities and partners.
  • Drives new website builds and initiatives for all brands, franchise development, and Empower Brands.

What do you like most about working at Empower Brands?

I love evaluating opportunities and making recommendations that can positively impact our franchisees’ local businesses.

When I’m not working, my favorite thing to do outdoors is

to go for long walks and/or hikes with my husband, sons, and dog.


Austin Auandee

Art Director

Started working at Empower Brands September 2019, and core priorities include:

  • Working creatively across multiple brands to concept, develop and produce strategic, innovative and compelling on-brand print and digital assets.

What do you like most about working at Empower Brands?

I enjoy the company culture and love working with everyone here. The core values and practices facilitate an environment that encourages and supports creative solutions, growth and development from the ground up. The opportunity to explore and contribute my creative experience and skills over multiple brands is a challenge that I cherish.

When I’m not working my favorite thing to do outdoors is...

to go biking, camping and hiking.


Lara Omick

Brand Marketing Manager

Started working at Empower Brands in 2018, and core priorities include:

  • Creates local marketing plans and advises franchisees on how to execute their plan.
  • Manages system-wide brand initiatives related to the National Ad Fund.
  • Collaborates with the in-house creative team to drive brand development and tactics.
  • Analyzes local marketing metrics and refines budgets, channels, and messaging.

What do you like most about working at Empower Brands?

I love the people that I work with and get to interact with every day.

When I’m not working, my favorite thing to do outdoors is

take my chocolate lab for a swim in the river.


Daniel Cockerill

Technology Training and Support Consultant

Started working at Empower Brands in May 2021, and core priorities include:

  • Bringing my knowledge of our CRM to all locations
  • Using my experience as an office manager to train new locations
  • Making everyone’s life easier by getting their systems set up and optimized

What do you like most about working at Empower Brands?

Working with a great group of people who all have the same goals in mind

When I’m not working, my favorite thing to do outdoors is…

Play golf


Erich Johnston

Franchise Technology Solutions Manager

Started working at Empower Brands in July of 2018, and core priorities include:

  • Leads and manages all technology-related functions and projects for the organization.
  • Maintains and enhances the technology platforms utilized by all four brands.
  • Manages the IT Helpdesk and new and ongoing training initiatives.

What do you like most about working at Empower Brands?

I love working with franchisees and brand support teams to develop and implement new programs and functionality that increase efficiency and productivity.

When I’m not working, my favorite thing to do outdoors is

take the kayaks somewhere peaceful and catch some fish.


Micki Nguyen

IT Support Analyst , National Accounts Administrator

Started working at Empower Brands in March 2018, and core priorities include:

  • Help desk support for Empower Brands employees as well as local franchisees.

  • Onboard and train new franchisees on technology platforms

What do you like most about working at Empower Brands?

  • Helping the franchisees work though issues they may have. Being able to see their successes big or small.

When I’m not working, my favorite thing to do outdoors is

  • Taking photographs of landscapes and families.

  • Going to the beach or the mountains to get away from the city.


Cristin Smith

Division Controller

Started working at Empower Brands in June 2011, and core priorities include:

  • Lead the accounting support team.
  • Manage the corporate accounting functions and operations.
  • Produce and analyze the corporate financial statements and budget presentations.
  • Develop strategic plans along with the franchise support teams.

What do you like most about working at Empower Brands?

My favorite part of my job at Empower Brands is being able to help small business owners understand the financial status of their business by supporting their accounting processes and financial statement analysis.

When I’m not working, my favorite thing to do outdoors is…

go canoeing and smallmouth bass fishing on the river with my husband and children.


Sarah Jaramillo

Accounting Associate

Started working at Empower Brands in August 2022, and core priorities include:

  • Support franchisees on accounting matters.
  • Record and track monthly sales for the franchise brands.
  • Process daily transactions and complete account reconciliations for Empower Brands.

What do you like most about working at Empower Brands?

I love the connectivity – being able to establish relationships with both the people I’m working with and the people I’m working to support!

When I’m not working, my favorite thing to do outdoors is…

walking my dog, Bella, through our neighborhood trails.


Clair Baker

Financial Analyst , Accounting Associate


Matt Jones

Franchise Support & Systems Analyst


Craig Undeck

Franchise Support Consultant


Erich Kolb

Franchise Support Consultant


Jay Gray

Franchise Support Consultant


Jake Mathre

Director of Franchise Operations


Russ Jundt

Vice President, Conserva Irrigation

Russ is the founder and Vice President of Conserva Irrigation, the only irrigation company founded on the principles of water conservation.

As brand leader, Russ drives the overall priorities and focus of the company including the service offerings, sales processes, strategic partnerships, and more.

Russ graduated with B.A. in Business Management from Saint John’s University.

What do you like most about working at Empower Brands?

  • I am grateful to work with like-minded, enthusiastic leaders who are inspired to be the absolute best they can be in their role at Empower Brands. This infectious attitude is prevalent across our network of successful franchise owners, which spills over to our hundreds of thousands of satisfied customers.

When I’m not working, my favorite thing to do outdoors is…

  • anything to do with water: Boating, rowing, water sports, time at the beach with friends and family, vacationing to beach destinations, and more.