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7 Steps to Conserving Water

June 29, 2018
Things to Consider Before You Partner With An Irrigation Distributor

According to a recent GAO survey of water managers, 36 states are anticipating local, regional, or statewide water shortages in the future. So far, Colorado, Arizona, Utah and New Mexico are some of the states that have been hit hardest by drought conditions, warmer temperatures, and water restrictions. With many more states expected to reach “exceptional” conditions throughout the summer months, the topic of water conservation has forced those in the contracting industry to ask themselves how to make their work more efficient.

The EPA has stated that 50% of water used outdoors is wasted and that 1.5 billion gallons of water is wasted due to irrigation. Because the irrigation industry has had such a substantial effect on water waste, it is up to us to popularize simple step-by-step assessments that can have long-lasting impacts. Since July is Smart Irrigation Month, now is the perfect time to start the conversation about water conservation and how it will affect our industry. At Conserva Irrigation, it’s all about going back to the basics and trying to be a smart contractor.

Below, we talk about seven steps that Conserva Irrigation utilizes to identify when a water system is wasteful and how to fix the problem. These seven steps can save residents and business owners thousands of gallons of water every day.

Step #1: Assign Values to a Water Budgeting Tool

The first step an irrigation contractor should take is to use the right water budgeting tool to determine how much water the system should normally be using in a year. Conserva Irrigation uses a proprietary process to assess residential irrigation systems. Our “System Efficiency Score” rates the water efficiency of a system based on a numerical scale. When it comes to commercial irrigation system we use our Commercial Site Assessment (CSA). Our signature assessment systems make use of studies published by the Irrigation Association and the Environmental Protection Agency.

Step #2: Compare the Amount of Water Being Used & Wasted

Comparing these two differentiating numbers allows us to determine the extent of water waste from an inefficient system. Most people don’t realize the impact that broken sprinkler heads and ground runoff can have on the amount of water they waste each year.

Step #3: Finding What’s Broken

If you want to find what is wrong with an inefficient system, you will need to have boots on the ground to perform a detailed assessment of each sprinkler head, main, or lateral line to locate any leaks or broken components. The only way to make a good strategy that will remedy the water waste issue is to walk the entire system zone by zone.

Step #4: Apply the Strategy to the Broken Components

After we’ve established the water consumption level and have a strategy to increase the efficiency of the system, it’s time to make repairs and adjustments in order of importance. Our goal is to give customers the most eco-friendly irrigation system possible.

Step #5: Switching Inefficient Spray Nozzles with High-Efficiency Spray Nozzles

After making the repairs and adjustments, we look for more opportunities to make the irrigation system better perform and save water. This includes:

  • Optimizing Head Placement
  • Adjusting Sprinkler Heads
  • Making Sure Water Is Evenly Distributed Throughout the Landscape

Swapping out efficient spray nozzles with high-efficiency spray nozzles can immediately reduce water usage by up to 35%.

Step #6: Monitor the System

Once the system has been retrofitted, it’s time to monitor the system’s water usage again by going through each zone to determine if efficiency has increased and if the water consumption levels have dropped. If neither of these things have occurred, contractors should go back to step 3 and search again for breaks and inconsistencies in the irrigation system.

Step #7: Install Smart Controller Technology

After the previous steps have been thoroughly completed, smart controller technology can be introduced into the irrigation system. 40 years of weather data for the exact latitude and longitude of the home or business is loaded into the smart controller to gauge how much water should be used based on previous weather conditions and patterns for the location. The onsite weather sensor also adjusts and modifies the irrigation system to exact weather factors at that moment.

At Conserva Irrigation, it is our goal to take a creative approach to how our irrigation franchises can better conserve water and help reduce water waste for home and business owners. If you are looking to be your own boss or want to achieve financial freedom, our franchise opportunities might be just right for you. Our professional, innovative, and environmentally responsible irrigation services give our franchise owners consistent and predictable revenue backed by a brand that people trust.

Do you think Conserva Irrigation might be right for you? Call (804) 621-7167 to learn more about irrigation franchise opportunities near you.

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This website and the franchise sales information on this site do not represent an offer to sell a franchise. The offer of a franchise can only be made through the delivery of a franchise disclosure document. Certain states require that Empower Brands affiliates who are offering franchises register their franchise disclosure documents in those states. Empower Brands and its affiliates who are offering franchises are not directing the communications on this website to the residents of any of those states. Moreover, Empower Brands affiliates will not offer or sell franchises in those states until they have registered the franchise (or obtained an applicable exemption from registration). In addition, Empower Brands affiliates will not sell franchises in any states or provinces until they have delivered a franchise disclosure document to the prospective franchisee in accordance with applicable law.
*See current FDD for full details on Item 7 and Item 19 single territory.

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Holden Andrews

Marketing Specialist

Started working at Empower Brands in July 2022, and core priorities include:

  • Provide franchisees with day-to-day support in both the online and offline space.
  • Facilitate creative team tasks for custom design work.
  • Assist franchisees in setting up social media and pay-per-lead platforms.
  • Manage national social media platforms, as well as schedule regular local social media postings.

What do you like most about working at Empower Brands?

I really enjoy the people I work with and the opportunity to help franchisees succeed.

When I’m not working, my favorite thing to do outdoors is…

I enjoy taking my dog on walks and pick-up soccer.


Steve Nguyen

Creative Director

Started working at Empower Brands in February 2009. Core priorities:

  • Oversee the creative development to ensure that the conceptual and visual work is of the highest possible quality.
  • Build, lead, and produce innovative concepts that transform into compelling print and digital visuals while maintaining brand standard and vision
  • Brainstorm with the creative team, maintaining strategic and creative thinking to develop new and creative initiatives.

What do you like most about working at Empower Brands?

I love being able to work with a great team over multiple brands to brainstorm and identify new projects and opportunities.

When I’m not working…

I have a multitude of hobbies that keep me outside. I’m a huge car enthusiast, an avid triathlete, and I love learning new things to keep my mind and body active.


Annena Ellis

Digital Marketing Manager

Started working at Empower Brands in April 2018, and core priorities include:

  • Provide franchisees with day-to-day proactive guidance and support in the digital space.
  • Manage consumer corporate social media efforts.
  • Assist franchisees in setting up and developing a well-rounded and active online presence.

What do you like most about working at Empower Brands?

The digital space is constantly growing and evolving, so I love being able to help our franchisees understand the digital landscape and evolve their businesses’ along with it.

When I’m not working, my favorite thing to do outdoors is…

go stand-up paddleboarding at the Chesapeake Bay with my dog, Umphrey.


Jane Campbell

Director of Marketing

Started working at Empower Brands in January 2009, and core priorities include:

  • Spearheads and implements the company’s overall marketing strategies.
  • Analyzes and assesses new online marketing opportunities and partners.
  • Drives new website builds and initiatives for all brands, franchise development, and Empower Brands.

What do you like most about working at Empower Brands?

I love evaluating opportunities and making recommendations that can positively impact our franchisees’ local businesses.

When I’m not working, my favorite thing to do outdoors is

to go for long walks and/or hikes with my husband, sons, and dog.


Austin Auandee

Art Director

Started working at Empower Brands September 2019, and core priorities include:

  • Working creatively across multiple brands to concept, develop and produce strategic, innovative and compelling on-brand print and digital assets.

What do you like most about working at Empower Brands?

I enjoy the company culture and love working with everyone here. The core values and practices facilitate an environment that encourages and supports creative solutions, growth and development from the ground up. The opportunity to explore and contribute my creative experience and skills over multiple brands is a challenge that I cherish.

When I’m not working my favorite thing to do outdoors is...

to go biking, camping and hiking.


Lara Omick

Brand Marketing Manager

Started working at Empower Brands in 2018, and core priorities include:

  • Creates local marketing plans and advises franchisees on how to execute their plan.
  • Manages system-wide brand initiatives related to the National Ad Fund.
  • Collaborates with the in-house creative team to drive brand development and tactics.
  • Analyzes local marketing metrics and refines budgets, channels, and messaging.

What do you like most about working at Empower Brands?

I love the people that I work with and get to interact with every day.

When I’m not working, my favorite thing to do outdoors is

take my chocolate lab for a swim in the river.


Daniel Cockerill

Technology Training and Support Consultant

Started working at Empower Brands in May 2021, and core priorities include:

  • Bringing my knowledge of our CRM to all locations
  • Using my experience as an office manager to train new locations
  • Making everyone’s life easier by getting their systems set up and optimized

What do you like most about working at Empower Brands?

Working with a great group of people who all have the same goals in mind

When I’m not working, my favorite thing to do outdoors is…

Play golf


Erich Johnston

Franchise Technology Solutions Manager

Started working at Empower Brands in July of 2018, and core priorities include:

  • Leads and manages all technology-related functions and projects for the organization.
  • Maintains and enhances the technology platforms utilized by all four brands.
  • Manages the IT Helpdesk and new and ongoing training initiatives.

What do you like most about working at Empower Brands?

I love working with franchisees and brand support teams to develop and implement new programs and functionality that increase efficiency and productivity.

When I’m not working, my favorite thing to do outdoors is

take the kayaks somewhere peaceful and catch some fish.


Micki Nguyen

IT Support Analyst , National Accounts Administrator

Started working at Empower Brands in March 2018, and core priorities include:

  • Help desk support for Empower Brands employees as well as local franchisees.

  • Onboard and train new franchisees on technology platforms

What do you like most about working at Empower Brands?

  • Helping the franchisees work though issues they may have. Being able to see their successes big or small.

When I’m not working, my favorite thing to do outdoors is

  • Taking photographs of landscapes and families.

  • Going to the beach or the mountains to get away from the city.


Cristin Smith

Division Controller

Started working at Empower Brands in June 2011, and core priorities include:

  • Lead the accounting support team.
  • Manage the corporate accounting functions and operations.
  • Produce and analyze the corporate financial statements and budget presentations.
  • Develop strategic plans along with the franchise support teams.

What do you like most about working at Empower Brands?

My favorite part of my job at Empower Brands is being able to help small business owners understand the financial status of their business by supporting their accounting processes and financial statement analysis.

When I’m not working, my favorite thing to do outdoors is…

go canoeing and smallmouth bass fishing on the river with my husband and children.


Sarah Jaramillo

Accounting Associate

Started working at Empower Brands in August 2022, and core priorities include:

  • Support franchisees on accounting matters.
  • Record and track monthly sales for the franchise brands.
  • Process daily transactions and complete account reconciliations for Empower Brands.

What do you like most about working at Empower Brands?

I love the connectivity – being able to establish relationships with both the people I’m working with and the people I’m working to support!

When I’m not working, my favorite thing to do outdoors is…

walking my dog, Bella, through our neighborhood trails.


Clair Baker

Financial Analyst , Accounting Associate


Matt Jones

Franchise Support & Systems Analyst


Craig Undeck

Franchise Support Consultant


Erich Kolb

Franchise Support Consultant


Jay Gray

Franchise Support Consultant


Jake Mathre

Director of Franchise Operations


Russ Jundt

Vice President, Conserva Irrigation

Russ is the founder and Vice President of Conserva Irrigation, the only irrigation company founded on the principles of water conservation.

As brand leader, Russ drives the overall priorities and focus of the company including the service offerings, sales processes, strategic partnerships, and more.

Russ graduated with B.A. in Business Management from Saint John’s University.

What do you like most about working at Empower Brands?

  • I am grateful to work with like-minded, enthusiastic leaders who are inspired to be the absolute best they can be in their role at Empower Brands. This infectious attitude is prevalent across our network of successful franchise owners, which spills over to our hundreds of thousands of satisfied customers.

When I’m not working, my favorite thing to do outdoors is…

  • anything to do with water: Boating, rowing, water sports, time at the beach with friends and family, vacationing to beach destinations, and more.